pinterest

How B2B Marketers Can Use Pinterest

Here are some effective ways to show How B2B Marketers Can Use Pinterest adapted from Act-On

1. Create a board of company infographics.

ActOnPinterestInfographics

2. Create a board featuring your products and/or services.

Example Tech Tips for Consumers

DellsTechTipsBoard

3. Create a board of your blog posts.

Example: Silver Compass Digital

SilverCompassBlogBoards

4. Create a board of your email newsletters.

Save your email newsletters as PDFs or images and embed them on a Pinterest board. SignUpForNewsletters

5. Create a few boards for keywords you want to rank on.

GoogleSearchSEOInfographics

6. Create a board of your employees.

This is a great way to share your business culture and attract new recruits.

ActOnPinterestEmployees

7. Set up a board for your case studies.

Here’s an example of a case studies board from Hootsuite:

HootsuiteCaseStudies

8. Develop a board for your webinars and SlideShares.

ActOnSlideSharesAndWebinars

9. Add a board for your white papers.

ActOnPinterestWhitePapers

10. Include a board for your videos.

ActOnPinterestVideos

11. Don’t forget to include a board for portfolio items.

PortfolioBoard